The European Commission’s upcoming Digital Fairness Act (DFA) is a crucial moment to reinforce consumer protection without adding unnecessary regulatory layers. While the EU’s existing digital framework already addresses key issues such as dark patterns and deceptive design, inconsistent enforcement remains a challenge. A well-designed DFA must focus on regulatory coherence, legal certainty and risk-based intervention. By streamlining the rulebook and avoiding duplicative obligations, the EU can strengthen trust, preserve innovation and enhance competitiveness. Learn how a simplification-first approach can uphold digital fairness while supporting Europe’s broader goals of economic growth and digital leadership.